Web development
A web development company for websites, online stores and web apps
We build company websites, ecommerce stores and custom web applications, to speed and accessibility targets written into the quote. The domain, hosting and every login are in your name from day one.
In short: Coded Idea is a web development company that builds company websites, ecommerce stores and custom web applications. You get a fixed quote after a 20-minute call, with speed and accessibility targets written in as numbers, and the domain, hosting and every login stay in your company's name from day one.
Most pages for this search list services and awards. This one covers what drives the effort, what a quote should contain, the numbers a good site is measured against, and what you should own at the end, so you can compare any supplier, including us.
What we build, and what drives the effort
We can take on any web project, from a five-page company site to a full portal. Coded Idea was founded in 2020 and has delivered more than 500 projects. The table shows where the work actually goes for each type of build.
| Type of build | Typical examples | What drives the effort | What we'll ask first |
|---|---|---|---|
| Company website | Service pages, blog, contact and quote forms | Number of page templates (not pages), whether content is written, how editors need to work | Who edits the site after launch? |
| Content or multilingual site | Guides, resource libraries, several languages | Content structure, search and filtering, translation workflow | How many languages, and who translates? |
| Ecommerce website | Online shop, trade shop, subscriptions | Product count and variants, payment, shipping and tax rules, stock sync | Where does stock live today? |
| Web application or portal | Customer portal, booking system, dashboards | User roles, business rules, reports, data migration | Who logs in, and what does each person do? |
| Integration-heavy build | A site connected to CRM, accounting or ERP | API quality of each system, which one holds the master record | Which system is right when two disagree? |
The web project you can see running live is a trade portal covering sales and warehousing that a wholesaler uses every day. We've since packaged it as a B2B ordering portal other trade businesses can adopt.
Website, online store or web application?
Pick the lightest option that does the job:
- Visitors read and contact you: a website on a CMS such as WordPress. Your team edits pages without a developer.
- Visitors buy standard products: an ecommerce platform such as Shopify or WooCommerce. A platform's checkout, tax and payment handling is hard to beat for the price.
- People log in to get work done: a web application. Orders, bookings, approvals and reports with rules specific to your business belong here, and our custom software development page covers that side in more detail.
Ecommerce is where the line blurs. If you sell to trade customers with their own price lists, credit limits or minimum order values, a platform plus plugins can become harder to run than a custom store. We'll tell you which side of the line you're on during the first call.
What a fixed quote for web development should include
Every project starts with a 20-minute call, then a fit check where we map pages, users and systems. The quote is fixed, so the full cost is known before work starts. Whoever you hire, a quote worth signing lists:
- Templates and features: each page template, form, user role and integration, by name.
- Content: who writes and supplies copy and images, and which old pages move across.
- Redirects: a map from every old URL to its new one, if you're replacing a site.
- Targets as numbers: Core Web Vitals and the accessibility level, as below.
- Testing: the browsers and devices checked before launch.
- Running costs, listed separately: domain, hosting, paid themes or plugins, email, payment fees.
- Acceptance and changes: how you sign each part off, and how new requests get quoted.
The numbers a good website is measured against
Google's Core Web Vitals set three thresholds for a good experience. They're measured at the 75th percentile of real page loads, separately for mobile and desktop, so a fast result on the developer's laptop doesn't count.
| Metric | What it measures | Good |
|---|---|---|
| Largest Contentful Paint (LCP) | How soon the main content appears | 2.5 seconds or less |
| Interaction to Next Paint (INP) | How quickly the page responds to taps and clicks | 200 milliseconds or less |
| Cumulative Layout Shift (CLS) | How much the layout jumps while loading | 0.1 or less |
For accessibility we build to WCAG 2.2 Level AA, the current W3C standard. It added new rules that catch older sites out: tap targets of at least 24 by 24 CSS pixels (or enough space around them), keyboard focus that isn't hidden behind sticky headers, and logins that let people paste a password or use a password manager rather than rely on memory. Both sets of targets go into the scope, so you can check them yourself after launch.
What should be in your name at launch
Tick these off before you pay the final invoice, whoever built the site:
- the domain registrar account and DNS settings
- the hosting or cloud account, in the region you need
- your own admin login to the CMS or store, not a shared one
- payment accounts such as Stripe or PayPal, paying out to your bank
- Google Analytics and Search Console, with the developer added as a user
- licences for any paid theme or plugin, registered to you
- the code repository, with access agreed in writing
- backups: where they are, how often they run, and one tested restore
- an export of your data, such as customers, orders and form entries
How we work across time zones
Our development team is in India and works with clients in other countries over video calls, a shared project board and a staging site you can click through at each stage. You talk to the people building your site. After launch we train your editors, stay close through the first weeks and keep supporting it.
Once the site is live, the next step is often to stop retyping what it collects. Form entries can go straight into your CRM, and routine enquiries can get a drafted reply for a person to approve. Our AI automation page explains where that pays off.
The technology
We pick mainstream, well-documented tools so another developer could pick the work up later: WordPress or a headless CMS for content sites, Shopify or WooCommerce for standard shops, and a web framework with a relational database for applications and portals. The quote explains the choice and what it costs to run.
Tell us what you want built
Send us the current site, a competitor you like or a rough list of pages. We'll tell you honestly whether we're a fit, and if we are, you'll get a fixed quote. If you'd rather not talk yet, fill in the Get a price form and we'll reply with the next steps.