About

About Coded Idea

A software company founded in 2020, with a development team in India and more than 500 projects behind it. We build custom software, web and mobile apps, AI agents and automations, and a trade ordering platform for wholesalers.

In short: Coded Idea is a software company founded in 2020, with a development team in India. We've delivered more than 500 projects. We build custom software, web and mobile apps, AI agents and automations for businesses in different countries, and we run a trade ordering platform that already handles sales and warehousing every day for a wholesaler.

Who we are

Coded Idea was founded in 2020 by Abhishek Rana.

Abhishek leads the company and is the person you'll speak to on a first call. You can find him on LinkedIn or book a call with him directly. You can also follow Coded Idea on LinkedIn.

Our developers are based in India, and since the start we've delivered more than 500 projects: websites, web applications, mobile apps, automations and business software. Put simply, we've done, and can take on, any kind of development project.

What we build

  • Custom software: web apps, portals, dashboards and internal tools, built around how your business works. See custom software development.
  • AI agents and automation: small, specific automations for inboxes, invoices, follow-ups and reports, with a person approving what matters. See AI automation.
  • Trade ordering platform: a B2B ordering portal, warehouse system and sales-rep app for wholesalers and distributors.

Why wholesale features so much

We built a trade portal for a UK vape wholesaler. It covers sales and warehousing, and their team uses it every day. We don't name them or publish their numbers, because they haven't agreed to that.

Building it taught us how wholesale actually runs: orders arriving by email, phone, PDF and WhatsApp, trade price lists that differ by customer, stock that has to be right by batch, and tax and compliance rules that change. Vape wholesale adds duty-stamp rules on top, which our vaping duty guide explains. So we now offer the same platform to wholesalers and distributors in other markets, with the AI automation that sits naturally around it.

How we work with clients

Our team is in India and works remotely with clients in other countries. Everything happens online: a 20-minute walkthrough on a call, a fit check of the users, data and systems involved, then build or set-up against a fixed plan and timeline, training and close support through the first weeks. You get a fixed quote, so the full cost is known before work starts. Your system can be hosted in the region you need, and you can export your data to CSV at any time.

We agree meeting times that suit your time zone and a single point of contact at the start, rather than sorting them out when something goes wrong.

What we won't do

We won't Because
Claim an office we don't have, or use a virtual address Our team is in India, and you should know who you're hiring
Post fake reviews or invent case studies Anything we show you should be something you can check
Name clients or quote their results without permission Their business is theirs to talk about
Leave the total open-ended You get a fixed quote before work starts
Promise rankings, savings or results we can't control We'll help you measure before and after instead

Who writes our guides

Our guides, such as the UK vaping duty guides, are reviewed by our founder, Abhishek Rana, before they go live. Each guide links to its official sources and shows the date it was last updated.

Coded Idea in India

codedidea.com is our India site. If you're in India and looking for MLM software, or web and app development, that work lives on codedidea.com. This site, coded-idea.com, is our international site.

If you'd like to see what we've built, or tell us about a project, see custom software development or book a 20-minute walkthrough.

FAQ

Questions buyers ask

Who is behind Coded Idea?

Coded Idea was founded by Abhishek Rana. It's a software company founded in 2020, with its development team based in India. When you work with us, you deal directly with the people who design and build your system, not with a reseller or a sales team that hands your project on to someone else.

Where is Coded Idea based?

Our development team is in India, and we don't have offices in other countries. We work with clients elsewhere remotely, over video calls, shared project boards and email, and agree meeting times that suit their time zone. We'd rather say that plainly than rent a virtual address. Your system can be hosted in the region you need, and your data stays yours.

Is coded-idea.com the same company as codedidea.com?

Yes, it's the same company. codedidea.com is our India site, covering MLM software and web and app development for clients there. coded-idea.com is our international site for custom software, apps, AI automation and the trade ordering platform. The team behind both sites is the same.

What kind of projects does Coded Idea take on?

Any kind of development project: websites, web applications, portals, mobile apps, AI agents, automations and integrations. Wholesale and distribution comes up a lot on this site because that's where our trade ordering platform runs live, but if you need something else built, we'll tell you on a 20-minute call whether we're the right team.

How does Coded Idea price its work?

With a fixed quote after a 20-minute walkthrough. You know the full cost, and what's included, before any work starts. We don't publish a price list yet because every project's users, data and integrations are different.

Next step

Tell us what you want built. We’ll tell you what it takes.

Twenty minutes on a call, no slides. Bring the spreadsheet, inbox or process that’s slowing you down.

Contact for price

Get a price for your project

Every project is different, so we quote a fixed price. Tell us what you need and we'll come back to you by email.

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