Calculator · Vaping Products Duty

Vape duty calculator UK: duty and VAT per unit, pack and case

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Short answer: UK Vaping Products Duty is £2.20 per 10ml of liquid (22p per ml), nicotine or not. Multiply the ml by 22p and round down to the penny. VAT at 20% is charged on the price including the duty, so every 10ml adds £2.64 to a consumer price. The calculator below works it out per unit, per retail pack and per case, using HMRC's own method.

Work out the duty on one product line

Enter one line at a time. Use the volume printed on the retail pack; if your supplier's invoice or delivery note shows a bigger figure, use that (see why below).

PerDuty
Enter the ml per unit to see the duty.
Add your trade price to see how much of it is duty.
Send us this line and ask about your price list

The first question we'd ask you: does your price list show duty on its own line, or is it folded into the trade price? Your figures go into the message for you. Add your name and email; nothing is sent until you press send.

The calculator runs in your browser and uses only the £2.20 per 10ml rate and the 20% VAT rate. Nothing you type is sent anywhere unless you choose to send it.

How HMRC works out the duty

HMRC's internal manual for Vaping Products Duty (section VPDS101900) sets out the method: the £2.20 rate is per 10ml, so it's 22p per ml, multiplied by the volume, and the result is rounded down to the nearest penny. Its own worked examples:

Example in HMRC's manual Volume Duty
A vape device containing 2ml 2ml 44p
A total of 3 litres of vaping product 3,000ml £660.00
A seized batch of 45,000 pods of 2ml each 90,000ml £19,800.00

Two things follow for anyone pricing stock. First, the rate doesn't change with nicotine strength, flavour or price, so cheap high-volume lines carry the most duty relative to their price. Second, the round-down only matters on odd volumes. Any whole number of millilitres comes out to an exact penny amount, but a 1.8ml pod is £0.396 of duty, which rounds down to 39p.

Per pack or per case: where the pennies go

Rounding down at different levels gives different totals. Take a 3-pack of 1.8ml pods sold in cases of 40:

Basis Sum Duty
Rounded per pod, then multiplied 39p × 3 × 40 £46.80
Rounded per pack (5.4ml), then multiplied £1.18 × 40 £47.20
Worked out on the case (216ml) 216 × 22p £47.52

Only the business that accounts for the duty, usually the manufacturer, importer or warehouse, declares it to HMRC. For a wholesaler the duty is part of the buy price, and the question is which figure you print on price lists and invoices. Our advice: work it out per sales unit (the pack you actually invoice), state that basis on your price list, and keep it the same everywhere so a customer comparing a pack price with a case price doesn't find pennies that don't add up.

Duty per SKU screen in a trade portal: six product lines with ml per unit, units per pack and packs per case, duty per pack and per case at £2.20 per 10ml, VAT on the duty per pack, a 1.8ml 3-pack showing £1.18 per pack against £47.52 per case, and one line flagged because the delivery note says 12ml while the pack says 10ml.
Duty per pack and per case from the ml on each SKU, with a flag where the supplier's paperwork shows a different volume. Illustrative screen, sample data.

Which volume counts

HMRC's manual (VPDS102000) says the volume of a prefilled container is taken from any of these:

  • the actual volume the container is filled with
  • the volume stated on the retail packaging
  • the volume stated on an invoice
  • the volume stated on a delivery note, or a similar document

Where they differ, the largest one is used, unless it's an obvious error such as an invoice showing 10 litres for one 10ml bottle. Volumes under 1 litre are measured to the nearest 0.1ml and larger volumes to the nearest 1ml, at 18°C to 22°C.

For a wholesaler, that makes the supplier's paperwork part of the duty sum. If a delivery note says 12ml for a 10ml bottle, the duty basis for that line is £2.64, not £2.20. Ask the supplier to correct the document, and keep the ml figure on your own product record to one decimal place so you can spot the mismatch at goods-in.

VAT on top of the duty

HMRC's VAT guide (Notice 700, section 7.7) says that for goods subject to excise duty, the value for VAT is the price plus the duty. So the 20% VAT is worked out on the duty-inclusive price:

VAT-inclusive price = (your price + duty) × 1.2

For a VAT-registered shop buying from you, the VAT is normally reclaimable, so the cost that sticks is the duty. For the vaper at the till, every 10ml carries £2.20 of duty and 44p of VAT on that duty.

What counts as liquid for the duty

HMRC's manual (VPDS031000 and VPDS032000) makes three points that catch people out:

  • Nicotine isn't the test. A liquid doesn't have to contain nicotine to be liable, so 0mg shortfills pay the same rate per ml as nicotine e-liquid.
  • Mix-it-yourself liquids still count. A liquid is a vaping product even if it has to be mixed with another liquid first. HMRC's example is adding a nic shot to a shortfill, so a 50ml shortfill sold with a 10ml nic shot carries 60ml of duty: £13.20.
  • It's the liquid, not the hardware. The duty is on the vaping liquid. Empty devices, batteries and chargers carry no Vaping Products Duty.

Who pays it, and when

Duty is due when vaping products are released for consumption in the UK: when they leave duty suspension, or when they're imported if they don't go into a duty suspension arrangement (VPDS101300). That's the UK manufacturer, the importer or the excise warehouse. A wholesaler that only buys and sells duty-paid stock doesn't pay duty to HMRC directly and doesn't need approval; it pays the duty inside its buy price. HMRC's own announcement says whether the duty is passed along the supply chain is a commercial decision.

The rest of the duty picture is in our other guides: the Vaping Products Duty guide for wholesalers covers approval, dates and records, the duty stamp goods-in checklist covers stamps, and the unstamped stock calculator shows which old lines won't clear by 31 March 2027.

Price-list checks before your next update

Check Why it matters
Every SKU has liquid volume in ml, to 0.1ml Duty can't be calculated without it, and HMRC measures to 0.1ml
Pack size and case size are separate fields Duty per pack and per case come from different volumes
One rounding basis, written on the price list Avoids pack and case prices that don't reconcile
Duty shown as its own line, before VAT Customers can see what's duty and what's your margin
Supplier volume on invoices matches the pack HMRC uses the largest stated volume
Nic shots and shortfills priced as separate liquids Both carry duty

How we help

We build trade ordering portals for UK vape wholesalers, and we set up the product data behind this calculator: ml per unit, pack and case sizes, duty worked out per sales unit and shown as its own line on price lists and invoices, and a goods-in check that flags a supplier volume that doesn't match the pack. Our trade portal already runs sales and warehousing day to day for a UK vape wholesaler; duty lines like these are set up as part of a project. You get a fixed quote after a 20-minute walkthrough. Book a walkthrough, send us your price list questions, or see our vape wholesale software and B2B ordering portal pages.

Sources

Last reviewed 28 October 2026. This calculator applies HMRC's published rate and method. It isn't legal or tax advice; if you manufacture, import or hold goods in duty suspension, read HMRC's full guidance or ask a customs adviser.

FAQ

Questions wholesalers ask

How much is vape duty per 10ml in the UK?

£2.20 per 10ml of vaping liquid, which is 22p per ml. It has applied since 1 October 2026 to vaping products produced in or imported into the UK, whether or not the liquid contains nicotine. VAT at 20% is then charged on the price including the duty, so the duty adds £2.64 per 10ml to a consumer price.

How do you calculate Vaping Products Duty?

Multiply the millilitres of liquid by 22p and round the result down to the nearest penny. HMRC's internal manual gives a 2ml pod as 44p and 3 litres as £660. For a pack or case, multiply the ml per unit by the number of units first. Rounding the case total and rounding each pack can give slightly different answers.

Is VAT charged on top of vape duty?

Yes. HMRC's VAT guide says that for goods subject to excise duty, the value for VAT is the price plus the duty. So VAT at 20% is worked out on the duty-inclusive price. A VAT-registered trade customer can usually reclaim that VAT; a consumer pays it as part of the shelf price.

Do nicotine-free shortfills and nic shots pay duty?

Yes. HMRC's manual says a liquid doesn't need nicotine to be liable, and that a liquid is still a vaping product even if the user mixes it with another liquid first, such as adding a nic shot to a shortfill. So a 50ml shortfill pays £11.00 and a 10ml nic shot pays £2.20.

Which volume counts if the pack and the invoice disagree?

HMRC's manual says the volume is taken from the actual fill, the retail pack, the invoice, the delivery note or similar documents, and where these differ the largest one is used, unless it's an obvious error. Volumes under 1 litre are measured to the nearest 0.1ml.

Do wholesalers pay vape duty to HMRC?

Not if they only buy and sell duty-paid stock. Duty is due when products are released for consumption in the UK, usually by the UK manufacturer, importer or excise warehouse. A wholesaler buying duty-paid stock pays it inside the purchase price. HMRC says passing duty along the supply chain is a commercial decision.

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